Does the "Entrepreneurship Subculture" prevent big ideas?

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Try this: Think of an animal that isn't an elephant.

What was the first animal you thought of? For a hefty fraction of you, it was probably an elephant. But if I had just said "Think of an animal", only a few of you would have thought of an elephant. The moral of this story is that when you try to fixate on "thinking different," often you just fixate on the same-old, same-old.

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